The SME fast track to digital transformation
Getting tired of The Usual Suspects? We all know AirBnB, Facebook and Uber. We also know Blockbuster, Nokia and Kodak. Actually, it’s hard attending a conference without anyone mentioning these 6 best known examples of disruption.
However, AirBnB, Facebook and Uber don’t always resonate with the everyday life in an SME, and we need to start telling other stories in order to get the Danish SMEs on the fast track to the digital transformation.
The SMEs in Denmark have so much going for them. From a general perspective, Danish SMEs are agile and able to act very fast to changes in their environment, they have great stakeholder relations and are close to their clients, and they have a highly skilled workforce as well as access to a high end digital infrastructure that not a lot of countries can keep up with.
So, this track is for the SMEs who are ready to embark on the digital journey. We are aiming to answer the why, the what and the how from an SME perspective, bringing in speakers and case stories that are both inspiring, relatable, and attainable if you run an SME.
Key questions to be addressed:
Join us if you are:
9.00 – 9.15: Velkommen
Frokost 12.00 – 12.45
13.45 – 14.00: Pause
14.00 – 14.45: Sæt strøm til marketing og salg med inbound marketing // Casper Svoldgaard
14.45 – 15.30: SMV-bestyrelsens rolle som digital katalysator // Mette Neville, Center for SMV på Aarhus BSS
15.50: Afrunding og tusind tak for i dag